Creatology – or why a split brain drives presales greatness


Did you know the concept of ?????????????????????????????????????????

Switching between the inspiring, long-term, big picture prone mindset and the tactical getting-stuff-done attitude.

It’s similar with SEs.
It takes both for greatness.

Let’s call it the concept of ????????????????????????????????????????*.

☝️ ????????????????????????????????????????.
▫️ Asking good questions,
▫️ Listening for nuances,
▫️ Reading between lines,
▫️ Walking in your customer’s shoes,
▫️ Thinking slow,
▫️ Connecting dots,
▫️ Crafting futures in your head.

➯ ???????? ???????????? ???????????????????? ????????????????????????.

✌️ ????????????????????????????????????????.
▪️ Research thoroughly,
▪️ Discover diligently,
▪️ Structure findings,
▪️ Engineer requirements,
▪️ Design for value,
▪️ Co-create solutions,
▪️ Demo-to-close.

➯???????? ???????????? ???????????????????????? ????????????????????.

*) Apparently, the brand is taken. Selling foam stickers and puffy paints. Not bad either. ????????‍♂️

Contact me to find your path to presales excellence

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Frankfurt region, Germany


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